Creating video and audio for the web

1. Shooting for the web

Plan the shoot - what do you want to come away with?
Minimize movement and busy backgrounds
Use simple close-up shots
Keep both the subjects and the camera stationary - use a tripod if possible
Use an external microphone near the subject - don't rely on the camera microphone
Use headphones to make sure the sound is good when shooting
Avoid intensely bright backgrounds
Avoid zooms and pans (edit these out)
Make sure there is plenty of light (low light gives noisy pictures that are difficult to compress)
Make sure that model release forms are signed (or given out for parents to sign for under 18s). See link:
Make sure there is no profane language - (this will invalidate ICRA rating for SCC website) See link: http://www.icra.org/

Make sure that you provide transcript of the video as an alternative
Use the 'Microsoft DV codec' as a master copy - make web-streaming copies from the master copy
Use windows media encoder. The SCC encoding profile to create a modem and a broadband version are attached at the bottom of this page.
Liaise with Lancashire County Council ICT Services to upload file onto video server
Create an asp or aspx file with the start and end points and the URL of the file on the server.
Provide the page to Lancashire County Council ICT Services
Make sure transcript is linked to from the same page.

Video streaming delivery format is flv
Video download delivery format is Flash video
Mono for voice. Stereo for music
Size: 1.5mb (max for speech or podcast) 10mb max for a music downloadAudio delivery format is MP3.
Bit rate: 32kbps, VBR for speech, 128kbps VBR for music

Filename	Description
Video encoding profile - SCC standard - Windows	SCC standard video encoding profile for windows media encoder version 9